Perry Timms

THE COLLECTIVE

The people shaping the idea

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  Perry Timms

  Founder & Chief Energy Officer, PTHR. Originator of Polymorphic Organisations.

  Perry has been in the “future of work” space for over a decade and much of his work has been on research, synthesis and designing more future-ready organisations.

  After 20 years of exploring and experimenting with “next stage” systems of operating for enterprises, in mid 2025, Perry started to converge his thinking from being anti-hierarchical, pro self-managed organisation into something that combines those and more. In looking into ways to express this he came across the concept of polymorphism in Object Oriented Design.

  150,000 written words, hundreds of hours of keynotes and podcasts and endless thinking and sketching, he’s now the voice and curator of the Polymorphic Organisation paradigm shift.

  His forthcoming book, Polymorphic Organizational Design, is with Kogan Page and publishes in January 2028. The writing of that is already underway.

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  Katy Stanley

  Chief Operating Officer, PTHR

  Katy runs PTHR’s operations and studio, bringing experience across HR management, recruitment, internal communications, culture transformation, change, CSR, employee engagement, people development and mentoring. She is the creator of Alchemy of Change, PTHR’s experimental card-based tool for sparking fresh thinking about organisational development and change. Katy is an Associate Member of the CIPD and a Fellow of the RSA.

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  Kirsten Buck

  Chief Futures Officer, PTHR

  Kirsten leads PTHR’s strategic focus on how its work shapes clients and the discipline, while advancing its commitment to sustainable business. She helps founders and HR leaders build organisations where people, performance and planet are the strategy, not competing priorities, through progressive organisation design, autonomous ways of working and ESG advisory. A B Lab-trained B Corp™ Consultant, she co-writes with Perry on self-management and on connecting employee and customer experience.

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  Ursula Tavender

  Co-founder, Innovationin. Contributor to the Polymorphic Organisation Chronicles.

  Ursula is a future-readiness strategist and co-founder of Innovationin and The Inclusive Workplace Conference. She helps leaders turn AI ambition into practical change in work, skills and performance through a human-first Human + AI approach. Named one of HR Magazine’s Top 10 Most Influential Thinkers in 2024 and 2025, she writes her own series within the Polymorphic Organisation Chronicles, beginning with “When AI changes the work, what happens to the job?”

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  Bertie Tonks (FCIPD)

  CPO / CHRO and Board Advisor

  Bertie has spent thirty years leading people and organisational performance, from North Sea oil rigs to the boardrooms of global businesses across four continents. Named HR Magazine’s Most Influential HR Practitioner in 2023 and inducted into its Hall of Fame in 2024, he has led transformation at Collinson Group, Majid Al Futtaim and COPA90. He works from the business challenge backwards, believing high-performance cultures and commercial results compound one another.

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  Zhanna Zhuravleva, Chartered FCIPD

  HR & Conscious Leadership Architect, Awake Conscious Play

  Zhanna is a global HR, leadership and culture transformation leader with 17 years’ experience, including 13 in senior global roles across more than 40 countries. Her work centres on how leadership and organisations evolve in Human–AI ecosystems without losing the distinctly human. With 3,500+ hours coaching leaders, she is the creator of GENESIS™, an operating system for Human + AI talent, and a Thinkers360 Top 50 Transformation Thinker.